by Brayan Guzmán | Jun 11, 2024 | Digital Marketing, Marketing Strategy, Sales
What are they and how to generate B2B leads? Lead generation strategies are a crucial element for the success of any company, especially in the B2B (Business to Business) environment, representing potential business opportunities. Let’s start by defining...
by Alejandra Vital | Dec 20, 2022 | Digital Marketing, Marketing, Marketing Strategy
Digital marketing is a form of marketing that uses information and communication technologies to promote products and services. It is a customer-oriented approach that seeks to establish long-lasting relationships with customers. same through the use of digital...