by Brayan Guzmán | Jun 25, 2024 | Digital Marketing, Sales Strategy, SEO
Earlier we talked about what SEO is and why your business needs it. Now, it’s time to talk about the best practices to optimize and carry out a proper SEO strategy. Nowadays, improving your search engine rankings is not just an option; it is a necessity. Search...
by Brayan Guzmán | Jun 18, 2024 | Ads, Digital Marketing, Sales Strategy
The digital world is constantly evolving and with it, the strategies to stand out in search engines. SEM (Search Engine Marketing) has become a vital tool for B2B companies that want to expand their reach, increase their online visibility and reach their target...
by Brayan Guzmán | Jun 11, 2024 | Digital Marketing, Marketing Strategy, Sales
What are they and how to generate B2B leads? Lead generation strategies are a crucial element for the success of any company, especially in the B2B (Business to Business) environment, representing potential business opportunities. Let’s start by defining...
